APA Citation

Zerfaß, A. (2009). Institutionalization of strategic communication: Theoretical analysis and empirical evidence. Philadelphia, Pa: Taylor & Francis.

ISBD Citation

Institutionalization of strategic communication : Theoretical analysis and empirical evidence / ed. by Ansgar Zerfass . — Philadelphia, Pa : Taylor & Francis, 2009. — 164 S.; graph. Darst. — (International journal of strategic communication ; 2009,special issue)

MLA Citation

Zerfaß, Ansgar. Institutionalization of Strategic Communication: Theoretical Analysis and Empirical Evidence.Philadelphia, Pa: Taylor & Francis, 2009.

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