BROSIUS, H., & BATHELT, A.(1994). The Utility of Exemplars in Persuasive Communications. Communication Research, 21(1), 48-78. doi:10.1177/009365094021001004
MLA CitationBROSIUS, HANS-BERND, and ANKE BATHELT. "The Utility of Exemplars in Persuasive Communications". Communication Research, 21.1 ( 1994 ): 48-78.
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